Every year in Richmond, over 5,000 traffic crashes result in 16 deaths and 180 serious injuries. These aren’t just numbers—they’re people. Families. Futures cut short. That’s why Richmond has adopted Vision Zero, a bold commitment to eliminate all traffic fatalities and severe injuries.
Some may call zero deaths unrealistic. But ask how many traffic deaths they’d accept in their own family, and the answer is always the same: zero. That’s the mindset we need citywide.
Vision Zero isn’t just about street engineering—it’s about shared responsibility. Drivers must slow down, buckle up, put their phones away, and never drive impaired. Everyone—from neighbors to nonprofits to businesses—has a role to play in making our streets safer.
We can no longer accept deadly crashes as routine. Vision Zero isn’t a feel-good slogan. It’s a moral commitment to protect every life on our roads.
It’s time we drive like it matters—because it does.
Saving lives is on everyone—neighbors, nonprofits, businesses, you. Slow down. Buckle in. Put the phone away. Drive like lives hang in the balance, because they do. Together, we can make Richmond’s streets a place where everyone—walking, rolling, biking, driving—gets home whole.
